- Amul becomes first FMCG firm to cross ₹1 lakh crore turnover
- Registers 11% year-on-year growth in FY26
- Strong rural and small-town distribution fuels expansion
- Global push underway in US, Europe, Africa and Southeast Asia
GG News Bureau
New Delhi, 6th April: In a major milestone for India’s consumer sector, Amul has become the first fast-moving consumer goods (FMCG) company in the country to cross ₹1 lakh crore turnover in FY26, marking an 11 per cent growth over the previous financial year.
The achievement reflects the strength of Amul’s expansive distribution network and its deep penetration into smaller towns and rural markets, which have consistently driven its growth.
According to reports, the Gujarat Cooperative Milk Marketing Federation (GCMMF), which markets Amul products, recorded a turnover of ₹73,450 crore, registering a growth of 11.4 per cent. The overall brand turnover is higher as it includes sales by district cooperative dairies operating under the Amul umbrella, as well as cattle feed business in Gujarat.
Amul’s cooperative model, where multiple district dairies contribute to the brand’s total revenue, has played a crucial role in achieving this milestone.
While domestic markets continue to be the backbone of its business, the company is steadily expanding its global footprint. Amul has initiated fresh milk launches in markets such as the United States and Europe, targeting the Indian diaspora and broader consumer base.
Managing Director Jayen Mehta said the company is also expanding into Africa and Southeast Asia, with plans to enter at least 10 new international markets in the coming year.
On the product front, Amul is aligning with evolving consumer preferences by focusing on value-added dairy products, protein-rich offerings, probiotics, and organic ranges. The brand currently offers more than 1,200 product variants.
